The Retail Store Manager is responsible for leading and overseeing all aspects of Brandt Sports & Entertainment’s (“BSE”) retail operations — including both brick-and-mortar and e-commerce channels — with a focus on delivering exceptional guest experiences, achieving sales and profitability targets, and upholding the integrity of the BSE brand.
Reporting to the Director of Merchandise, the Retail Store Manager plays a key role in driving merchandise strategy, managing daily operations, leading a high-performing retail team, and ensuring that the in-store and online shopping experiences reflect the same energy, pride, and professionalism that define BSE’s sports and entertainment brands.
KEY PERFORMANCE INDICATORS (KPI’s)
- Achievement of sales and profitability targets.
- Customer satisfaction and service quality scores.
- Efficiency and accuracy in inventory management and reporting.
- Staff engagement, retention, and performance development.
- Growth in e-commerce revenue and digital engagement.
- Compliance with brand, financial, and operational standards.
Duties & Responsibilities:
Retail Operations & Profitability
- Manage all aspects of BSE’s retail operations, including the team store, game-day kiosks, and e-commerce platform.
- Ensure store profitability by achieving or exceeding sales goals, managing expenses, and implementing cost-control strategies.
- Oversee daily store operations including opening, closing, cash management, and adherence to all asset protection and loss prevention policies.
- Maintain accurate inventory control, including receiving, pricing, stocking, and transfers between locations.
- Manage operational processes to ensure efficient flow from stockroom to sales floor, maximizing product availability for guests.
- Support the Director of Merchandise in seasonal buying, assortment planning, and product selection decisions based on sales performance, trends, and customer feedback.
Guest Experience & Brand Leadership:
- Lead by example to create a guest-first, service-driven culture that reflects BSE’s values and enhances fan loyalty.
- Deliver a retail experience that is engaging, approachable, and reflective of the excitement of live sports and entertainment.
- Ensure that all team members consistently provide exceptional customer service and maintain high brand presentation standards.
- Oversee the execution of visual merchandising and store displays, ensuring product presentation aligns with BSE and franchise branding guidelines.
E-Commerce & Digital Retail:
- Oversee BSE’s online retail store, ensuring accurate product listings, pricing, photography, and stock availability.
- Coordinate order fulfillment, returns, and shipping logistics to maintain service excellence.
- Work with marketing and merchandise teams to develop online promotions and digital campaigns that drive traffic and conversion.
- Analyze e-commerce analytics and sales data to optimize the digital shopping experience.
Team Leadership & Development:
- Recruit, train, and lead a team of retail associates to deliver exceptional service and operational excellence.
- Foster a culture of trust, motivation, and accountability, encouraging collaboration and personal growth.
- Provide regular coaching, feedback, and performance evaluations.
- Create staffing plans and schedules to meet business needs, particularly during game days and peak periods.
- Ensure adherence to BSE policies, operational standards, and health & safety requirements.
Financial Management & Reporting:
- Track and analyze key performance indicators (KPIs) including sales, conversion rates, average transaction value, and inventory shrinkage.
- Prepare and submit regular financial and operational reports to the Director of Merchandise and Finance Department.
- Collaborate with Finance to ensure all sales and expense data are accurately recorded and reconciled.
- Assist with year-end and periodic inventory counts, ensuring accuracy and accountability.
Collaboration & Promotions:
- Partner with Marketing and Sponsorship departments to develop and execute retail promotions tied to theme nights, events, and community initiatives.
- Work cross-functionally with the Game Day & Fan Experience team to ensure retail activations contribute to the in-venue atmosphere.
- Represent BSE retail operations with professionalism in all partner and vendor communications.
#LI-Onsite
Required Skills
- Minimum 2 years of retail or sales management experience, preferably in sports, hospitality, or entertainment.
- High school diploma required; post-secondary education in Business, Marketing, or Retail Management an asset.
- Possess strong leadership skills with the ability to motivate and develop a results-driven team.
- Demonstrated success in achieving revenue goals and managing operational budgets.
- Excellent organizational and communication skills (verbal, written, and interpersonal).
- Highly analytical and detail-oriented with strong problem-solving ability.
- Proficient in Microsoft Office, POS systems (e.g., Shopify, Lightspeed, Square), and inventory management tools.
- Knowledge of visual merchandising and e-commerce best practices.
- Ability to work flexible hours, including evenings, weekends, and holidays.
- Passion for sports, community, and delivering exceptional guest experiences.
- Ability to work flexible hours, including evenings, weekends, holidays, and special events.
