Roveia Health is a specialized growth marketing agency for telehealth, health & wellness, and digital health brands. Founded by alumni from Meta and Tesla, we help companies in the telehealth, supplements, med spa, and patient acquisition space scale through performance-driven advertising and conversion-optimized systems.
We manage millions in monthly ad spend across Meta, Google, YouTube, TikTok, and LinkedIn - serving clients from early-stage telehealth startups to established consumer health brands.
Fully remote. Globally distributed. Built to drive real patient and customer growth.
We're hiring a Performance Marketing Lead to execute and optimize paid acquisition campaigns across a portfolio of health client accounts.
This is a mid-level, multi-channel execution role. You're comfortable running Meta and Google as your core channels and can support on YouTube, TikTok, and LinkedIn when needed.
You'll work closely with account managers, and creative teams to drive measurable results across your accounts. You'll be responsible for day-to-day campaign execution, optimization, and performance reporting.
Agency experience is required. You've worked across multiple client accounts, you understand how to manage competing priorities, and you take ownership of campaign outcomes.
Campaign Execution
Build, launch, and optimize paid campaigns across Meta Ads and Google Ads as primary channels
Manage budgets, bidding strategies, audience structures, and creative rotations across multiple accounts
Execute campaign structures aligned to funnel stages and client objectives
Multi-Channel Execution
Run Meta (Feed, Stories, Reels), Google (Search, PMax, YouTube, Display),
Adapt execution to each channel's strengths and each client's funnel
Ensure tracking integrity across platforms - pixels, GA4, GTM, and conversion events
Testing & Optimization
Execute creative testing in collaboration with designers and creative teams
Run A/B tests across audiences, creatives, copy, and campaign structures
Monitor daily performance and proactively flag issues and opportunities
Reporting & Communication
Support performance reporting with clear insights and optimization notes
Communicate performance drivers and learnings to account managers and leads
Stay current with platform updates, best practices, and new features
Must-Haves
2–4 years of hands-on paid media experience
Agency background is required - you've managed multiple client accounts simultaneously
Solid working knowledge of both Meta Ads and Google Ads
Experience running campaigns across tech, SaaS, eCommerce, health, or similar verticals
Comfortable executing from strategic direction while contributing your own optimization thinking
Data-driven, detail-oriented, and self-directed
Fluent English, written and verbal
Comfortable working independently in a fully remote environment
Strong Signals
Has managed $20K–$200K+ in monthly ad spend across multiple accounts
Has executed creative testing processes and can brief creative teams effectively
Experience in telehealth, health & wellness, DTC
Comfortable with GA4, Looker Studio, and conversion tracking setup
Looking to grow into a senior role and takes ownership seriously
You're Not the Right Fit If:
You've only ever managed one channel
You haven't worked in an agency environment
You need constant direction to execute campaigns
You've never managed more than one or two accounts at a time
You treat reporting as pulling numbers rather than communicating what they mean
Experience executing Email/SMS platforms (Klaviyo, Customer IO, Omnisend)
Genuine excitement about the health and wellness space - you follow the industry, care about the brands, and want to work on products that actually impact people's health
Familiarity with CRO, landing page testing, and experimentation frameworks
Experience with UGC creative workflows and performance creative strategy
Direct exposure to patient acquisition, telehealth, or regulated health verticals
$65,000 – $85,000 CAD annually, based on experience
2 weeks paid time off starting in your first year
Fully remote, globally distributed team
Clear growth path toward Senior Roles
Exposure to high-spend, high-growth health and wellness client accounts
Direct collaboration with senior marketers, creative leads, and account managers
Work alongside operators and alumni from Meta and Tesla
Please note: We do not currently offer health benefits. Candidates must provide their own equipment and tech setup.
Application Review - We'll review your background and account experience
First Interview - Intro call covering your experience, channel depth, and agency background
Second Interview -Deeper conversation with a senior team member or the CEO
Third Interview - A deep dive into your platform expertise and the real results you've driven
Apply now and help scale great companies through performance-driven marketing.
