About the Company
True North Cannabis’ sales associate role is to help all guests - novice and veteran - navigate the wide world of recreational cannabis and vape. As a sales associate you are passionate and stays up on industry news. You will include True North's element of culture and passion in your interactions with guests which creates a rich and meaningful experience. Sales associates are required to stay informed about latest products as well as the legal system's requirements. Sales associates will provide guidance and educate customers about cannabis and vape products, so all True North's guests will have a safe and enjoyable experience.
About the Role
This dynamic role supports both vape/tobacco and cannabis retail operations, while also fulfilling responsibilities during keyholder shifts. The ideal candidate brings energy, integrity, and a passion for delivering exceptional customer experiences while adhering to provincial regulations and store policies.
KEY RESPONSIBILITIES:
Customer Service & Sales
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Welcome and assist all customers with professionalism and warmth
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Provide accurate, helpful product knowledge for both vape/tobacco and cannabis offerings
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Ensure a high level of customer engagement, suggestive selling, and product education
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Demonstrate that guest service is the top priority by responding with urgency and courtesy
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Confidently upsell and cross-sell products to achieve personal and store sales goals
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Work collaboratively with the management and sales team to maximize revenue
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Handle customer feedback or concerns in a professional, service-oriented manner
Store Operations & Compliance
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Ensure proper age verification (19+) for all customers in accordance with AGCO and Smoke-Free Ontario Act regulations
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Follow all compliance procedures for cannabis and tobacco product handling, display, and sales
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Maintain store cleanliness and participate in daily cleaning, restocking, and general upkeep
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Support with inventory control, including receiving shipments, organizing stock, and rotating product
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Participate in store events, safety inspections, and internal audits
Keyholder Duties (as assigned)
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Open and close the store in accordance with security and operational procedures
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Perform end-of-day cash reconciliation and reporting
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Lead the sales floor in the absence of a manager and delegate tasks appropriately
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Ensure adherence to all store policies and safety protocols during your shift
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Act as a point of contact for staff and customers during keyholder shift
Qualifications:
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Must be 19 years of age or older
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Valid CannSell Certification required (must be provided prior to start date)
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1+ years of retail or customer service experience, preferably in a regulated industry
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Experience handling cash and operating a POS system
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Previous keyholder or leadership experience is an asset
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Strong communication, organization, and problem-solving skills
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Reliable, responsible, and able to work independently or as part of a team
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Open to feedback and committed to continuous improvement
Physical Requirements:
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Ability to stand for 8–10 hours per shift on tiled surfaces
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Frequent reaching, bending, and lifting boxes of stock (up to 40 lbs)
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Comfortable working in a fast-paced, regulated retail environment
Why Work With Us?
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Be part of a leading company in Ontario’s cannabis and vape retail industry
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Employee discounts, training, and internal advancement opportunities
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Inclusive, team-focused environment with a growth mindset
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Play a key role in shaping the customer experience and daily operations
True North Cannabis Co. and associated companies are proud to be an equal opportunity employer. We are committed to building a diverse and inclusive workplace.
Benefits
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Store discounts
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Health Benefits ( full time employees, co-pay)
Our operating hours are 7 days a week and may range from 9am to 8:30pm
Part-time hours range : 0 - 31 hours per week
Full- time hours range : 32 – 44 hours per week
Job Types: Full-time, Part-time, Permanent
True North Cannabis is proud to be an Equal Opportunity Employer. We are committed to employment equity and encourage all qualified individuals, including women, persons with disabilities, visible minorities, and Aboriginal Peoples to apply for our career opportunities. Please notify us as soon as possible should you require any assistance during the recruitment process. We thank all applicants for their interest in working for True North Cannabis. Only those who are selected for an interview will be contact.
