About Us !
As part of the largest baking company in the world, Bimbo Canada is a leading producer and distributor of packaged fresh bread, bakery products and snacks. We produce and distribute more than 1,000 products across; 18 brands Canadians know and trust, like Dempster's®, Villaggio®, POM®, Bon Matin®, Stonemill®, Natural Bakery®, Takis®, Thomas'®, Little Bites™, Vachon®, Hostess® and more.
In business for more than 110 years, the company operates 15 bakeries and employs approximately 4,000 associates across Canada. Bimbo Canada creates value by being at the forefront of manufacturing and service delivery innovation in the baking industry through the continued improvement and refinement of its supply chain network while serving major grocery chains, retail outlets and foodservice operations across Canada.
At Bimbo Canada, we’re more than just a bakery - we’re a family dedicated to baking delicious moments for millions. Our beliefs are the foundation of our success, and we’re looking for people who share our commitment to excellence.
Hiring Requirements:
The Network Performance Leader (NPL) fosters a high-performing Independent Operator (IO) network by improving operator capability and skill set through DSDE standards, supporting IO success and sustainability. The role acts as the subject-matter expert for IO continuous training and development, coaching, and network-performance insights.
The NPL drives distributor performance by strengthening capabilities through coaching, ensuring consistent execution of strategic priorities, and maintaining high standards of operational and commercial discipline across the network.
Key Responsibilities:
IO Development & Coaching
- Support the continuous development of a strong IO network through operational readiness; collaborate with DSLs on interviews, onboarding-training support, and training certification / continuous-improvement opportunities.
- Assign training modules and coach IOs on sales fundamentals, operational excellence, DSDE standards, customer service, and business-management routines for all channels.
- Cultivate peer training ambassadors.
Network Performance & Insights
- Review notes and actions captured by MSLs during store visits to identify selling opportunities, newly secured street sold displays, and issues for resolution as required during coaching conversations with IOs.
- Leverage data and market observations to provide insights to DSLs in support of EDGE Reviews, operator action planning, and compliance issues where required.
- Maintain an understanding of standard operating procedures (SOPs) for franchisees and distributors.
Route Health & Service
- Monitor route health, trends, recurring issues and risks, and service compliance — translating findings into coaching opportunities and action plans.
- Monitor route vacancy risk and coordinate route contingency action plans where required, including point of contact with route relief and agency support. Where no immediate solution available, NPL may be assigned to operate route temporarily.
- Support customer-complaint escalations where recurring issues indicate IO capability, execution, or compliance gaps.
- Collaborate with DSL to support JTF requests and route engineering initiatives, providing insights that help protect route health while adhering to established standards and processes.
- Identify route assignment for new DSD customers.
- Support REM & DSL with established product recall procedures when required.
Experience & Education:
- Preferred post-secondary education and related experience
- 1-3 years’ sales experience, preferably in a CPG and/or Direct Sales Delivery (DSD) environment
- Demonstrated people and business growth results
- Developed effective sales management accountability system
- Built commitment and teamwork while maintaining a creative and positive work environment
- Proficient Technology and Computer skills: proficient at Word, PowerPoint and Excel
- Requirements:
- Frequent Walking
- May require lifting up to 25 pounds
The annual salary range for applicants is: $70,000 - $90,000, which does not include discretionary bonus compensation or our comprehensive benefits package. Actual compensation offered to the successful candidate may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level, among other factors.
Growth Opportunities: Bimbo Canada is committed to personal and professional growth. We offer training, development, and advancement opportunities both domestically and internationally.
Innovation: Be part of a company that constantly innovates in the food industry. Your work will contribute to creating delicious products loved by millions.
The Bimbo Way: We believe in the special dignity and value of the human person. We believe that as people we form one community and we believe that this community is focused on getting results. We do this by competing and winning in the market with superior quality in everything we do. We believe in being sharp operators; that is, being very, very good at what we do, and always acting with integrity so that as a company we can transcend and endure for a very long time. That’s the Bimbo Way.
We are incredibly proud of our distinction as one of
Canada’s Most Admired Cultures by Waterstone Human Capital. This recognition is a reflection of how strong, people-first culture drives exceptional performance and sets us apart as industry leaders. Bimbo Canada was also named one of
Canada’s Best Employers for 2026 by Forbes! This tremendous honour recognizes our commitment to creating an outstanding workplace for our associates.
If you are ready to join a company that values its associates and bakes delicious moments every day, apply today!!
Your journey with Bimbo Canada starts here.
We thank all interested applicants, but only those selected will be contacted. Please note all offers of employment at Bimbo Canada (Formerly Canada Bread Company Limited) are conditional upon the successful completion of a pre-hire background check (including but not limited to criminal history, reference, credit and/or physical demands checks) as appropriate for the role and as permitted by law.
Bimbo Canada is an equal opportunity employer that is dedicated to building a diverse workplace that promotes diversity, equity and belonging in the workplace, and encourages applications from qualified people of all genders, visible minorities, aboriginal peoples and persons with disabilities. We welcome applications from all interested individuals; however, only those candidates selected for an interview will be contacted.
Job seekers with disabilities who require accommodation during the recruitment process, or would like more details about accessibility, should contact Bimbo Canada Accessibility at [email protected]. 