We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.
At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.
To learn more about CIBC, please visit CIBC.com
What you’ll be doing
The Marketing Activation team is focused on delivering connected, data-driven client journeys that create meaningful experiences across channels. As a Technical Solution Lead, Marketing Activation, you’ll lead the technical solution design and implementation required to bring new omnichannel journeys to life. You’ll partner closely with Product Managers and line of business teams to shape journey requirements, assess communication channels, define targeting and offer constructs, and identify the technology and data components needed for delivery. Working across Technology, Data Science, Digital Platforms, Quality Assurance, and development teams, you’ll create end-to-end technical roadmaps and ensure solution components are integrated effectively. You’ll also oversee client journey builds within platforms such as Adobe Journey Optimizer and Salesforce Marketing Cloud, support pilot execution, and help guide successful releases and ongoing journey enhancements.
At CIBC we enable the work environment most optimal for you to thrive in your role. You'll have the flexibility to manage your work activities within a hybrid work arrangement where you'll spend 1-3 days per week on-site, while other days will be remote.
How you'll succeed
Lead technical solution delivery - Partner with Product Managers, Tech Leads, Developers, and Solution Architects to define, document, and deliver end-to-end technical solutions that support new client journeys and business requirements.
Build and implement client journeys - Oversee journey creation, tactic implementation, and data integration across marketing technology platforms, ensuring each build aligns with the overall solution design and client experience goals.
Coordinate pilots and releases - Plan and execute business pilots for new journeys by developing test cases, coordinating user communications, gathering feedback, and supporting issue resolution to enable successful launches and releases.
Monitor and optimize performance - Track in-market journeys, analyze reports and dashboards, identify issues that may impact client experience or key performance indicators, and recommend improvements based on results and insights.
Drive stakeholder alignment - Act as a central point of contact across partner teams, communicate progress and dependencies clearly, and help ensure delivery stays on track across upstream and downstream workstreams.
Strengthen project discipline - Support risk and issue management, quality assurance, and documentation practices by maintaining accurate project materials and contributing to continuous improvement within Technology Operations project management practices.
Who you are
You're an experienced technical marketing professional. You bring strong experience in technical solution delivery, project coordination, and omnichannel marketing execution, with a solid understanding of marketing technology and data-driven client journeys.
You're skilled at connecting business needs to technical solutions . You can translate business requirements into clear technical needs and work confidently across technology, data, digital, and quality assurance teams to move initiatives forward.
You're organized and detail-oriented. You manage multiple dependencies, maintain accurate documentation, and keep delivery activities moving with a high standard of quality and accountability.
You're digitally savvy . You’re comfortable working with marketing technology platforms and evolving tools, including platforms such as Adobe Journey Optimizer and Salesforce Marketing Cloud.
You're a collaborative relationship builder. You build strong partnerships across teams, communicate clearly with stakeholders, and bring a thoughtful, respectful approach to working with others.
Values matter to you. You bring your real self to work, and you live our values - trust, teamwork, and accountability.
What CIBC Offers
At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.
We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.
Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.
We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.
- Subject to plan and program terms and conditions
What you need to know
CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact [email protected]
CIBC is committed to clarity in our hiring process. All roles posted are opportunities we’re actively recruiting for, unless stated otherwise.
You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.
We may ask you to complete an attribute-based assessment and other skills test (such as simulation, coding, French proficiency).
We use artificial intelligence tools during the recruitment process. Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.
