Overview
We are seeking a dynamic and experienced Motorcycle Sales Manager to lead our Motorcycle sales team and drive business growth. The ideal candidate will possess strong leadership and communication skills, with a proven track record in sales management. This role offers an exciting opportunity to oversee motorcycle sales, develop strategic marketing initiatives, and foster a high-performing team dedicated to delivering exceptional customer service. Supervisory experience is highly valued to enhance team communication and customer engagement across diverse markets. The Motorcycle Sales Manager will play a pivotal role in managing budgets, training staff, and ensuring the store meets its sales targets while maintaining operational excellence.
Duties and Responsibilities
Sales Department Operations:
· Oversee and manage all operations of new and pre-owned vehicles.
· Ensure sales department contributes acceptable levels of gross & net profit.
· Ensure sales personnel are alert, well trained, motivated, and available when needed.
· Responsible for meeting targerts and sales quota’s for the month.
· Oversee sales, trade-ins, & delivery of all new and used vehicles.
· Initiate and maintain an inventory control system
· Become familiar and efficient with all phases of the computer system required for sales management.
· Establish procedures to ensure timely and proper completion of all paperwork.
· Maintain showroom with a variety of vehicles set-up with different accessories & paint schemes, displayed in a well lighted environment which draws customers.
· Maintain clean efficient facilities.
Customer Service:
· Provide prompt, dependable, high quality, vehicle sales to customers by using current pro-active feature benefit sales techniques.
· Greet customers immediately, in a courteous and friendly manner.
· Handle telephone transactions quickly, and courteously.
· Ensure customers are properly qualified for needs, wants, and ability to buy.
· Institute a feature/benefit selling methodology so that all customers receive consistent treatment when doing business.
· Ensure cross sales of P&A, financing, general merchandise, warranties, insurance products & services.
· Develop and ensure use of a common and consistent quotation methodology for vehicle sales, trade-ins and purchases.
· Handle customer complaints reasonably, showing empathy and a positive attitude, and demonstrate our commitment to “Make Things Right”.
Management:
· Maintain sales follow‑up programs.
· Maintain budgeted revenue and expense objectives.
· Develop promotional campaigns in conjunction with the parts & service departments.
· Maintain efficiency reports on sales representatives.
· Provide reports to GM, as requested.
· Develop monthly and annual objectives for the department in collaboration with GM.
Supervisory Responsibilities:
· 2-4 employees.
· Train Sales Representatives to use consistent and current sales methodologies.
· Set policies and procedures for sales department.
· Manage employee performance
· Assist with recruiting, interviewing, hiring, and firing employees.
Qualifications & Job Requirements:
· Three to five years progressive experience within the sales department of a motor vehicle dealership.
· Knowledge and experience with sales of Harley-Davidson motorcycles, and other products sold by the dealership, or the demonstrated ability to quickly learn them.
Work Location: In person
