SALES LEAD
Base salary$90K–$120K plus OTE
About HostGenius
The People Group has partnered with our friends at HostGenius to find their next Sales Lead. HostGenius is a full-service short-term rental management company operating across Canada and expanding into the United States. We list and manage properties across 20+ platforms including Airbnb, VRBO, Booking.com, Expedia, and Homes & Villas by Marriott — handling everything from guest communications and dynamic pricing to cleaning, maintenance, and owner reporting. Our mission is to maximize rental income for property owners while delivering a five-star guest experience.
We operate in Vancouver, Toronto, Calgary, Victoria, Montreal, and are expanding into new markets — already operating in 15+ US states. The sales engine is running. Setters are booking meetings. Qualified prospects are showing up. Deals are closing. Now we need someone to take ownership of the operation and scale it.
The Role
We built the engine. Now we need someone to drive it.
HostGenius has a working sales machine — setters are booking meetings, qualified prospects are showing up, and deals are closing. The problem? Too many of those deals still run through the CEO. That’s not scalable. That’s not a system. That’s a bottleneck with a founder’s name on it.
We’re hiring a Sales Lead to take ownership of the entire sales operation — the people, the process, the pipeline, and the performance. This is a player-coach role. You’ll manage the team AND help close deals while you build the machine that eventually runs without you in every call.
What You’ll Own in the First 90 Days
This is the job. Not eventually. Day one.
· Take full ownership of the sales management program — daily standups, weekly 1:1s, pipeline reviews, KPI inspection
· Run daily setter training sessions and Orum call reviews — coach the team on what good sounds like
· Establish a consistent roleplay cadence — reps practice before they perform, not on live prospects
· Build and enforce pipeline discipline — stage definitions, deal hygiene, forecast accuracy
· Own show-rate management — if meetings are booking but not showing, that’s your problem to solve
· Implement half-ramp and full-ramp processes for new hires — nobody guesses what “ramped” means
· Run remedial coaching for underperformers — diagnose the gap, build the plan, track the improvement
· Lead quality control — close the feedback loop between setters, AEs, and what’s actually converting
· Support AE ramp — help the Account Executive get to full productivity as fast as possible
· Document the sales process — playbooks, call frameworks, objection handling guides, onboarding materials
What You’ll Do Ongoing
· Manage the full sales team: Member Appointment Setters/BDRs and Account Executive(s)
· Own sales process end-to-end — from first setter touch to closed deal to clean handoff
· Carry a personal closing quota while building the team’s capacity to close without you
· Reduce CEO dependency — every deal Charles doesn’t have to touch is a win for the business
· Report on sales performance with clarity and honesty — numbers, trends, risks, wins
· Continuously improve the sales operating system — what’s working, what’s leaking, what’s next
· Hire and onboard future sales team members as the company scales
What You BringRequired
· 3–6 years of B2B sales experience with at least 1–2 years in a player-coach or frontline management role
· Track record of building or scaling a sales team at an early-stage or growth-stage company — you’ve done this when the playbook didn’t exist yet
· Hands-on sales management chops — call reviews, pipeline inspection, 1:1 coaching, rep development. Not just reporting dashboards. Real coaching.
· Strong enough to close deals yourself — this isn’t a clipboard manager role. You sell AND you lead.
· Experience managing BDR/SDR/setter teams and understanding the handoff between top-of-funnel and closing
· Process-oriented mindset — you build systems, not just motivation speeches
· Ability to work U.S. business hours and sell into U.S.-based vacation rental property managers
· CRM proficiency (HubSpot preferred) — you manage pipeline in the system, not in your head
Nice to Have
· Experience in short-term rental, hospitality, property management, or real estate tech
· Familiarity with Orum, Apollo, or similar outbound sales tools
· Experience building sales process documentation, playbooks, and training materials from scratch
· Track record of reducing founder dependency in a sales org — you’ve been the person who took it off the CEO’s plate
Why HostGenius
· The hard part is already done — the engine exists. You’re not starting from zero. You’re taking something that works and making it scalable.
· You’ll have direct access to the CEO and real decision-making authority over the sales org. No layers. No politics. Just results.
· This is the kind of role where you can point at the revenue number in two years and say: “I built that.”
· Compensation reflects the expectation — we’re paying for a builder, not a babysitter.
· North American footprint — already operating in 15+ US states with continued expansion, meaning more markets and more opportunity.
Location
Fully remote. Work from anywhere — the only requirement is that you can work U.S. business hours and manage a team selling into the U.S. market.
Pay: $90,000.00-$120,000.00 per year
Work Location: Remote
