Join Team CARFAX as an Associate Marketing Automation Manager
Isn't it time you bragged about where you work? At CARFAX, we do, every day. We pride ourselves on being mission-focused on helping to grow a brand built on accuracy and integrity. We care deeply about our products and our customers. We’re more than just a company: We help millions of consumers make more-informed decisions every day. We know that our teammates are our most valuable asset, and we value a balanced life while tackling challenging projects in a fast-paced environment. Join our team as a Marketing Automation Manager! One last thing : Our four-day week continues in Summer 2026!
At CARFAX we believe in the power of teamwork and value in-person interactions so that we can collaborate and thrive together. The position will require 2 days per week in our London, ON office subject to change with future business needs.
What you’ll be doing:
-
Serve as the Subject Matter Expert (SME) for data management and database structure, ensuring the integrity of CARFAX consumer data across all platforms.
-
Manage the integration of consumer data across marketing and CDP platforms, acting as the primary technical point of contact for data flow.
-
Focus on storytelling with data by working closely with Product and Marketing teams to translate complex reporting into actionable messaging optimizations.
-
Create and maintain comprehensive reporting on marketing efforts and KPIs, utilizing data to provide clear narratives on consumer behavior.
-
Establish and manage reporting alerts and monitoring processes to proactively identify data anomalies or performance shifts.
-
Produce regular data-focused presentations for peers and key stakeholders.
What we’re looking for:
-
Minimum 1 year of experience enabling cross-platform messaging with a focus on texting (SMS/MMS/RCS)
-
Preferred 3 years of experience utilizing message automation tools (Iterable, SendGrid, Salesforce, etc.).
-
Preferred 3 years of experience working with marketing databases and consumer data platforms.
-
Preferred 1-2 years of experience preferred with SQL for data extraction and analysis.
-
Understanding in data storytelling, with the ability to analyze complex data sets and build reports that provide clear business insights.
-
Understanding and preferred previous experience with data management and visualization tools such as QuickSight, PowerBI, Tableau and Looker Studio.
-
Familiarity with consumer data protection laws.
-
Solid grasp of API and Webhook fundamentals.
-
Strong attention to detail and ability to multitask successfully.
-
Intellectually curious with an aptitude for learning and trying new things.
Bonus Points:
-
Preferably 1 year of experience in web analytics (Adobe Analytics / Google Analytics).
-
Proficiency utilizing JavaScript, R, and/or Python.
-
Previous SDK Integration and testing experience.
-
Experience managing multi-year consumer relationship building (i.e., subscription or membership programs).
-
Previous experience migrating to new consumer messaging tools.
-
Previous work in the automotive space.
-
Two or more years of experience working with Segment (CDP).
-
Two or more years of experience working with Iterable, Klaviyo, and/or SendGrid.
Data Integrity & Architecture: Serve as the technical SME for LMT data, managing the flow and integrity of user information between internal CARFAX databases, Iterable, Segment (CDP), etc.
Actionable Data Storytelling: Translate complex datasets and KPIs into clear narratives and visualizations to help the Lifecycle Marketing Managers with strategy and product optimizations.
Governance & Performance Monitoring: Establish robust data quality alerts and monitoring processes to identify anomalies, ensuring the performance of all cross-platform messaging, and company compliance with data protection laws.
What’s in it for you:
-
Competitive compensation, benefits and generous time-off policies
-
4-Day summer work weeks and a winter holiday break
-
401(k) / DCPP matching
-
Annual bonus program
-
Casual, dog-friendly, and innovative office spaces.
-
For a comprehensive list of benefits, please visit our website: https://jobs.jobvite.com/carfax/p/benefits.
Don’t just take our word for it:
-
10X Virginia Business Best Places to Work
-
10X Washington Post Top Workplace
-
9X Washingtonian Great Places to Work
-
St. Louis Post-Dispatch Best Places to Work.
Vacancy Status:
This posting is for an existing vacancy.
Base Salary:
The anticipated base salary range for this position is CAD $64,000 to $86,500 annually. Final base salary will be determined based on geographical location, experience, and qualifications.