Role Overview
We’re hiring a Business Development & Sales Representative to help grow StickyDSP. This is a hands-on role on a small team—you’ll drive sales conversations and also take meaningful ownership of sales/marketing execution (decks, proposals, outreach, and event support). If you like building the playbook while you grow pipeline, you’ll fit well here.
Key Responsibilities Sales / Business Development
- Prospect and engage potential clients (brands, in-house growth teams, agencies) across performance-focused verticals
- Run outbound outreach, follow-ups, and book qualified meetings
- Lead discovery calls to understand goals and KPIs (FTDs, deposits, funded accounts, LTV) and qualify fit
- Present StickyDSP clearly, handle objections, and move deals through the pipeline to close
- Maintain accurate CRM notes, activity tracking, and pipeline reporting
Sales + Marketing Support (Significant Part of the Role)
- Create and update sales decks, one-pagers, and proposal materials (you won’t do everything alone, but you will own a meaningful portion of it)
- Work with the internal team to drive coordinated marketing outreach (campaign messaging, sequences, event follow-up, and content that supports pipeline)
- Help build client-facing assets like case studies, performance summaries, and simple go-to-market materials
- Support event planning, coordination, and post-event follow-up to convert conversations into pipeline
Travel Requirements
- Required to travel and attend trade shows throughout the year
- Must be able to travel barrier-free to the US, LatAm, and EU (as needed for client meetings/events)
Requirements Must-Have
- Experience selling and/or marketing media, an advertising platform (DSP/SSP/ad tech), or a digital agency
- Strong communication skills (written + verbal) and confidence presenting to performance-driven stakeholders
- Comfortable working in a small team where you assist with materials and execution (not just “hand off to marketing”)
- Strong organization and follow-through; able to manage a pipeline and keep deals moving
- CRM experience preferred (HubSpot, Salesforce, Pipedrive, etc.)
- Ability to travel barrier-free to US, LatAm, EU and attend trade shows throughout the year
Nice-to-Have
- Experience in or exposure to iGaming (operators, affiliates, performance marketing, tracking, regulated markets)
- Familiarity with performance/programmatic concepts (tracking, attribution, conversion optimization)
About StickyDSP (StickyDSP.com)
StickyDSP is a new demand-side platform (DSP) built for iGaming, crypto, prediction markets, and financial products. We focus on “programmatic that sticks with value”—optimizing for real acquisition and revenue outcomes like FTDs, joins, deposits, funded accounts, recurring stakes, ARPU, and LTV.
Job Type: Full-time
Pay: $37,000.00-$80,000.00 per year
Benefits:
- Extended health care
- Flexible schedule
Work Location: Hybrid remote in Calgary, AB
