Consultant, Digital Strategy
About Earnscliffe
Earnscliffe is one of Canada’s leading public affairs, public relations, opinion research, and digital + design firms. We work with organizations, businesses, associations, coalitions, and campaigns to navigate complex challenges, shape public conversations, and connect with the audiences that matter most.
Our integrated teams bring together expertise across strategic communications, public affairs, research, digital strategy, and creative design to deliver thoughtful, impactful work grounded in insight and execution. From advocacy campaigns and stakeholder engagement to branding, content, and digital communications, we help clients move their objectives forward through strategies that are clear, creative, and effective.
We’re looking for a digital consultant with a minimum of 3-6 years of experience in digital communications, social media and advertising, preferably within an agency environment, to join our growing Data, Digital and Design team.
The consultant will be responsible for the day-to-day execution of digital programs, SEO/SEM optimization, social media content and reporting on analytics across multiple platforms and must stay on top of digital trends.
Responsibilities & Duties
-
Participate consistently in client engagements, contributing to project planning, research, and delivery
-
Develop initial drafts of work plans, including reports, communication materials, creative designs, and other project documentation aligned with client needs
-
Collect, analyze, and interpret qualitative and quantitative data to support informed client recommendations
-
Liaise with clients in coordination with the client lead, ensuring clear communication and alignment throughout the engagement
-
Ensure timely, accurate, and professional execution of project deliverables
-
Assist with planning and staffing project activities to meet scope, budget, and client objectives
-
Proactively share ideas and strategic input with internal team members to address client challenges
-
Contribute to brainstorming sessions and support the development of tailored solutions and recommendations
-
Manage the preparation and formatting of high-quality deliverables such as presentation decks, and final reports or design concepts
Areas of Focus
-
Work with clients to build digital, marketing, and brand strategies that drive business objectives. Areas of specialty include digital campaigns, email marketing, database development, content creation and design, branding, community management, and social media strategy
-
Support audience targeting strategies across paid and owned channels, providing recommendations for campaign optimization
-
Contribute to content planning, creative ideation, and execution across digital channels, ensuring alignment with campaign goals and timelines
-
Support SEO strategy execution, including keyword research, optimization, auditing, and performance alignment with broader marketing objectives
Influence & Impact
-
Typically serves as a developing consultant with growing exposure to client-facing work and ownership of defined workstreams
-
Provides moderately complex analytical, creative, and operational support to projects
-
Solves routine problems using established tools, methods, and best practices
-
Adds value to internal and client-facing discussions by contributing relevant insights and perspectives
Education & Experience
-
Relevant educational background, preferably in digital media, public relations, advertising, or communications
-
Minimum of 3–6 years of digital marketing experience; agency experience preferred
-
Familiarity with consulting processes and client service standard
Knowledge, Skills & Abilities
-
Demonstrates proficiency with research tools, analytics platforms (e.g., Google Analytics 4), and social listening tools (e.g., Meltwater, Sprout Social, Brandwatch, Talkwalker)
-
Understanding of paid media platforms (e.g., Meta, LinkedIn, X), programmatic advertising, and traditional media buying
-
Experience with tag management tools (e.g., Google Tag Manager) and managing digital campaign tracking
-
Ability to analyze performance data across channels (social media, web, email, podcasts, newsletters) and translate insights into actionable recommendations
-
Experience managing and maintaining content libraries, including social assets, graphics, and video, ensuring timely and accurate delivery
-
Strong project and client management skills, with the ability to manage multiple deliverables, timelines, and priorities simultaneously
-
Produces clear, professional written communication, including reports, presentations, and digital content
-
Strong writing and editing skills for social media and web content
-
Detail oriented, highly organized, and accountable with excellent time management skills and the ability to adhere to budgets and timelines
-
Demonstrates creativity, curiosity, and awareness of digital trends to support innovative campaign development
-
Works effectively within teams and builds strong professional relationships with clients and stakeholders
-
Adapts quickly to new tools, technologies, and processes in a fast-paced environment
-
Bilingualism is an asset
This position is full-time permanent role, and is open to candidates located in Ottawa, Toronto, Montreal or Vancouver.
This is a new role. This employer uses artificial intelligence technology to assist in screening, assessing, or selecting applicants for this position.
Earnscliffe is an equal opportunity employer committed to building a diverse and inclusive workplace. We encourage applications from all qualified individuals and will provide accommodations throughout the recruitment process, upon request.
We thank all applicants for their interest; however, only those selected for an interview will be contacted.
