Company Overview
CabletTiesAndrMore/Duraline is a trusted, family-owned e-commerce retailer specializing in safety and electrical supply products through our various sales channels. With over 25 years in business and a catalog of more than 60,000 items—and growing—we proudly serve over 200,000 customers across multiple locations. Our longevity and success are built on strong values, a commitment to quality, and most importantly, our people. We believe in rewarding hard work, fostering a collaborative and supportive work environment, and giving employees the opportunity to grow alongside the company.
Summary
'We are seeking a talented Graphic Designer to join our dynamic marketing team.This role is based in North York and offers an exciting opportunity to create compelling visual content that enhances our brand presence in the e-commerce and B2B sectors. As part of our team, you will contribute to innovative marketing campaigns that drive engagement and growth.
'About the Role
You will be tasked to create product images, banners, website graphics, advertising creatives, and social media content for our e-commerce brands.
This is not only a creative design position. We are looking for someone who understands that every graphic should have a clear business purpose—explaining a product, building customer confidence, communicating value, and helping convert viewers into buyers.
Our products include cable management products, electrical supplies, industrial products, workplace safety products, traffic safety equipment, and other commercial and B2B products. The ideal candidate must be able to visualize how technical or industrial products are used and turn their features into clear, professional, and convincing graphics.
Key Responsibilities
- Create high-quality product images and infographics for Amazon, Walmart, eBay, Zoro, Shopify, and other e-commerce marketplaces.
- Design product feature graphics, comparison charts, application images, specification graphics, lifestyle images, and product packaging visuals.
- Create website banners, category graphics, landing-page content, promotional graphics, and email marketing visuals.
- Develop social media content for Facebook, Instagram, Reddit, LinkedIn, and other relevant platforms.
- Adapt designs to meet the image dimensions, content requirements, and visual standards of different marketplaces and social channels.
- Use AI design and image-generation tools to create realistic application scenes, product concepts, backgrounds, and marketing visuals.
- Edit AI-generated content to ensure that products, dimensions, features, and applications are represented accurately.
- Turn product specifications and technical information into simple, visually appealing customer benefits.
- Research competitor listings, industry trends, and marketplace content to identify ways to improve product presentation.
- Work with the marketing, e-commerce, purchasing, and product teams to understand product features and customer needs.
- Maintain consistent branding across all channels
- Organize design files, templates, product assets, and complete projects in a structured manner.
- Revise and improve graphics based on feedback, performance data, marketplace requirements, and customer behavior.
Required Qualifications
- Diploma, certificate, degree, or recognized training in Graphic Design, Digital Media, Visual Communication, Advertising Design, or a related field.
- Strong working knowledge of Adobe Photoshop and Adobe Illustrator.
- Familiarity with Canva, Adobe Express, Figma, or similar design platforms.
- Experience using AI tools for image generation, editing, concept development, background creation, and visual enhancement.
- Ability to create clean, professional, persuasive, and conversion-focused graphics.
- Good understanding of layout, typography, visual hierarchy, composition, and branding.
- Ability to understand written product specifications and convert them into effective visual content.
- Strong attention to detail, especially when working with technical products, measurements, product features, and marketplace requirements.
- Good written and verbal communication skills.
- A portfolio demonstrating graphic design, product presentation, advertising, e-commerce, or social media work.
- Academic, freelance, internship, and personal portfolio projects will be considered.
Most Important: The Right Commercial Mindset
We are looking for someone who can think beyond making a graphic look attractive.
Applicants may also be asked to complete a short practical design assignment using one of our products. The assignment will evaluate visual communication, technical accuracy, creativity, commercial thinking, and the ability to present a B2B product convincingly.
'Call-To-Action''Ready to craft visuals that make an impact? Join us at Duraline where your creativity fuels our growth—apply today and be part of something extraordinary!'
Pay: $22.00-$25.00 per hour
Benefits:
- Casual dress
- Dental care
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- Profit sharing
Work Location: In person