Marketing & Brand Coordinator
Bella Group of Companies
Fredericton, NB · Full-Time
Help Build One of Atlantic Canada's Most Exciting Brands
Do you love creating content that people actually want to watch? Are you the type of person who always has your camera ready, thinks in Instagram Reels, TikToks, and stories, and gets excited about bringing brands to life?
The Bella Group of Companies is looking for an ambitious Marketing & Brand Coordinator to help tell our story across hospitality, real estate, construction, and community development.
This isn't a desk job. One day you'll be filming behind the scenes at Happy Baker. The next you'll be capturing a luxury apartment, promoting a sold-out event at Grand Bella, or documenting the progress of one of our newest developments.
If you're creative, energetic, and passionate about building brands, we'd love to meet you.
About Bella Group of Companies
Bella Group of Companies is a growing collection of businesses dedicated to creating exceptional places where people live, work, dine, and celebrate. Our portfolio includes Bella Properties, Bella Hospitality, Happy Baker, Diplomat Restaurant, Grand Bella Event Centre, commercial and residential real estate, and new community developments.
Every brand shares one mission: creating exceptional experiences and building stronger communities.
Your Role
As Marketing & Brand Coordinator, you'll become the storyteller behind our brands — creating engaging content, promoting events, supporting new business launches, and helping build Bella into one of the most recognized brands in Atlantic Canada.
You'll work closely with our leadership team, restaurant managers, property managers, and event teams to ensure every customer interaction reflects the Bella standard.
What You'll Be Responsible For
Content Creation & Storytelling
- Capture professional photos and videos across all Bella brands
- Produce engaging Instagram Reels, TikToks, Facebook posts and stories
- Create behind-the-scenes content showcasing our people, projects and culture
- Highlight construction progress, completed developments and community initiatives
- Tell authentic stories that connect with customers
Social Media Management
- Manage all social media platforms
- Develop and maintain a monthly content calendar
- Write compelling captions and promotional campaigns
- Monitor engagement and respond to customer interactions
- Analyze performance and continually improve results
- Stay ahead of trends and bring fresh ideas to the team
Event Marketing
- Create marketing campaigns for restaurant events
- Promote Grand Bella weddings and special events
- Coordinate content before, during and after events
- Support grand openings and community initiatives
- Capture live content from events
Brand Development
- Maintain consistent branding across every company
- Develop promotional campaigns
- Support new business launches
- Create marketing materials
- Grow brand awareness throughout Atlantic Canada
Collaboration
You'll work alongside restaurant managers, the property management team, executive assistants, the construction team, and executive leadership — becoming the marketing resource for every Bella company.
Qualifications
Required
- 1–3 years of marketing, content creation or social media experience
- Excellent photography and videography skills
- Strong understanding of Instagram, Facebook and TikTok
- Experience with Canva, Adobe Creative Suite, CapCut or similar software
- Excellent communication and organizational skills
- Valid driver's licence with ability to travel between locations
- Creative eye for branding and storytelling
Assets
- Hospitality or restaurant experience
- Property management or real estate marketing experience
- Event planning experience
- Drone photography or videography
- AI tools such as ChatGPT, Canva AI, Adobe Firefly or similar
- Social media scheduling and analytics software
Why Join Bella?
You'll become part of a fast-growing organization with real opportunities for advancement. This role has tremendous growth potential — as Bella continues to expand, there will be opportunities to grow into leadership positions within our marketing department.
- Competitive salary based on experience
- Employee discounts across Bella Hospitality locations
- Professional development opportunities
- A supportive and collaborative culture
- The opportunity to help build one of Atlantic Canada's fastest-growing brands
How to Apply
Please submit:
- Portfolio or examples of your work
- Links to social media accounts you've managed (if applicable)
- Examples of photography, videography or marketing campaigns
Applications may be submitted by email to [email protected] or delivered in person to: Bella Group of Companies, 251 Woodstock Road, Fredericton, NB.
We thank all applicants for their interest. Only candidates selected for an interview will be contacted.
Bella Group of Companies is proud to be an equal opportunity employer committed to creating an inclusive workplace where everyone can succeed.
Pay: $39,504.76-$67,821.93 per year
Benefits:
- Casual dress
- Dental care
- Discounted or free food
- Employee assistance program
- Flexible schedule
- Mileage reimbursement
- On-site parking
- Paid time off
- Vision care
Work Location: In person
