About trove
At trove, we are creating a new model of wellbeing. We offer a uniquely convenient way for people to access best-in-class products and services to support their wellbeing, mind, body + soul, in an elevated, sanctuary-like setting.
We aren’t just another wellness business. We are a retreat in the city, a place to quiet the noise of the outside world, calm your nervous system, and come back to center. We are obsessed with providing our guests with access to an experience that can’t be found anywhere else - total holistic nourishment in a luxurious setting that immediately feels like home.
At trove, you can expect to work with like-minded and like-hearted people, who care deeply about our collective healing. We are committed to providing our team with opportunities to care for their wellbeing, and to learn, grow and thrive together.
What You'll DoBrand Marketing + Storytelling
- Own and execute trove's marketing and content calendar across digital and in-person channels
- Develop compelling storytelling that reflects the trove philosophy, values, and brand voice
- Lead content creation across social media, email marketing, photography, video, website, and campaign assets
- Ensure consistency across all guest-facing touchpoints, communications, and brand experiences
- Protect and strengthen the trove brand as the business continues to grow
Digital Marketing + Growth
- Develop and execute marketing strategies that support guest acquisition + retention
- Plan and execute email campaigns, newsletters and promotions
- Support paid social advertising initiatives and campaign optimization across Meta, Google and LinkedIn
- Monitor, analyze, and report on marketing performance, providing actionable insights and recommendations
- Stay current on wellness, hospitality, social media, and consumer trends
Community + Events
- Lead the promotion of events, wellness experiences and community gatherings
- Develop initiatives that deepen engagement and foster meaningful connections within the trove community
- Extend the trove experience into digital channels through thoughtful community management and communication
- Identify opportunities to connect trove with new audiences and communities
Partnerships + Business Development
- Manage relationships with brand partners, ambassadors, influencers, and collaborators
- Identify and execute strategic partnerships that increase awareness, community impact, and guest acquisition
- Support the growth of corporate wellness programs and business development initiatives
- Develop collaborations and co-branded experiences that align with the trove mission
Guest Experience + Marketing
- Execute seasonal campaigns and membership initiatives
- Develop marketing materials, signage, and guest communications
- Support merchandising, retail promotions, and product storytelling
- Collaborate closely with operations and practitioner teams to ensure a seamless and elevated guest experience
Who You Are
- 5+ years of experience in brand marketing, community marketing, partnerships, events. 2+ years of agency experience is preferred.
- An exceptional storyteller, writer, and communicator
- Passionate about wellness, hospitality, personal growth, and human connection
- Experienced in social media management, content creation, email marketing, and community building
- Highly organized with strong project management skills and attention to detail
- Comfortable balancing strategic thinking with hands-on execution
- Entrepreneurial, self-motivated, and excited to build within a growing company
- A natural relationship-builder who enjoys connecting people, brands, and ideas
- Creative, curious, and highly collaborative
- Thrives in a fast-paced environment where no two days look the same
Required skills + software competencies
- Meta Ads Manager
- Google Analytics
- Canva and/or Adobe Creative Suite
- Email marketing platforms such as Klaviyo or Mailchimp
- Website management platforms
- Photography, video creation, and content editing
- Hospitality, wellness, fitness, lifestyle, or consumer brands
Why trove?
Joining trove means helping shape a growing wellness brand with a meaningful mission. You'll work alongside exceptional practitioners, passionate team members, and a community committed to wellbeing and personal growth. trove is scaling fast, and as we grow, so do the people who grow with us. For the right person, this is a ground-floor opportunity to shape something meaningful and build a career that scales alongside the business.
This is an opportunity to make a tangible impact, contribute creatively, and help build experiences that genuinely improve people's lives.
Compensation + Benefits
- Salary: $75,000-$85,000 based on experience
- Health spending account
- Employee wellness perks and discounts
- Professional development opportunities
- Growth opportunities as the company expands
If this sounds like you and the kind of work you’re obsessed with doing, we'd love to hear from you.
Pay: $75,000.00-$85,000.00 per year
Benefits:
- Paid time off
- Store discount
- Wellness program
- Work from home
Work Location: Hybrid remote in Toronto, ON M5V 1S7
