Together, we’re building something new, brilliant, and bold with Canada Marketing + Communications (M+C) at Accenture—and we want you to join us. Day in and day out, we build and broaden relationships with our clients to expand our perception, relevance, brand love, and, most of all, help our clients create 360° value.
We believe simplification equals innovation. Our vision is simple but profound. We will create intentional client experiences by strategically providing clients with relevant content and experiences, at a volume they can consume, and at a time and place that meets their needs. We will use leading technologies, lead with data and insights, and deliver best-in-class returns on investment. In doing so, we’ll become our own best credential—inside Accenture and out in the world.
The Canada Marketing Local Eminence Associate Manager will be part of an integrated team responsible for driving a nationally consistent strategy to build brand love and fortify our local market reputation across major industries. The team works collaboratively across Accenture to create and deliver differentiated programs to strengthen client relationships and generate sales and revenue opportunities. You’ll build relationships with our business and sales leaders to bring creative, innovative and fresh integrated experiences to our clients, community partners and people—creating a sense of belonging and advancing our growth priorities as well as what we care deeply about as a company including inclusion, equity, sustainability and community impact.
Key Responsibilities:
Partner to design, execute and measure integrated marketing and communication strategies (industry specific or cross-industry) for key programming targeted to Accenture’s clients, community partners and/or people.
Build strong relationships with business stakeholders across Canada to ensure M+C alignment with business priorities and positioning key leaders as experts in the market.
Be data and AI driven. Research what we need to know about our target audiences to design experiences that will move the needle with our target buyers and leverage our AI tools.
Plan and execute client hosting events, client loyalty/appreciation events and sponsorships that will build on our Canada business strategy and generate leads for new conversations with our key clients.
Use Accenture’s tool SynOps and other leading marketing technologies to help us know and prioritize our work, track KPIs and ROI metrics for all marketing activities.
Collaborate on agreed-upon metrics and use data and analytics for continuous improvement.
Empower our people to drive consideration and preference with agility, precision and speed by creating reusable playbooks.