Job Title: Digital Communications Specialist
Location: North York, ON
Schedule: Full Time
Our client is seeking a Digital Communications Specialist to lead social media channels and digital storytelling initiatives. This role is ideal for an exceptional writer and strategic communicator who can transform complex business, operational, and regulatory information into engaging, customer-focused content that supports business objectives and strengthens brand reputation.
What's the Job?
- Lead the development and execution of social media strategies, content, and campaigns across multiple digital channels.
- Create compelling, audience-focused content that simplifies complex business, operational, and regulatory topics.
- Drive audience growth, engagement, and brand visibility through strategic digital campaigns.
- Manage content calendars, campaign planning, and relationships with stakeholders across the organization.
- Ensure all content aligns with brand standards, accessibility requirements, content governance, and digital communication best practices.
- Monitor social media conversations, audience sentiment, and emerging issues to help protect and enhance organizational reputation.
- Provide strategic communications advice and digital engagement recommendations to business partners and stakeholders.
- Analyze channel performance and campaign results, delivering actionable insights and recommendations.
- Utilize AI-enabled tools for content creation, audience insights, and performance analytics.
- Participate in an on-call rotation and support emergency or issue-response communications as required.
What's Needed?
- 5+ years of experience in communications, digital communications, public affairs, journalism, content strategy, social media, or a related field.
- Post-secondary education in Communications, Public Relations, Journalism, Marketing, Business, or a related discipline.
- Proven experience developing and executing successful social media and digital content strategies.
- Exceptional writing, editing, and storytelling skills with the ability to translate technical or complex information into engaging public-facing content.
- Strong knowledge of social media platforms, content performance measurement, audience engagement, and digital analytics.
- Experience managing multiple priorities and deadlines in a fast-paced environment.
- Strong judgment and decision-making abilities, especially in reputation-sensitive situations.
- Excellent stakeholder management, relationship-building, and collaboration skills.
- Ability to work independently while building effective partnerships across teams.
- Outstanding verbal and written English communication skills.
Preferred Qualifications
- Experience within utility, energy, government, regulatory, public affairs, or other highly regulated environments.
- Experience managing agency and vendor relationships.
- Familiarity with web content management systems, digital advertising platforms, and marketing analytics tools.
- Experience with crisis communications and issues management.
What This Role Offers
- Opportunity to lead impactful digital communication and social media initiatives.
- Exposure to diverse stakeholders and high-profile communications projects.
- Collaborative and supportive team environment.
- Opportunity to leverage emerging technologies, including AI-enabled content and analytics tools.
- Meaningful work supporting customer engagement, reputation management, and business priorities.
- Hybrid work arrangement that promotes flexibility and collaboration.
- Professional growth within a dynamic communications environment.
Working Conditions
- Office-based three days per week with standard business hours.
- Participation in an on-call rotation for emergency and issue-response communications.
- Occasional extended hours during urgent situations or crises.
- Limited travel may be required for stakeholder engagements or media-related events
This posting is for an active, existing vacancy. We are looking to fill this position immediately.
If this is a role that interests you, click apply now. We look forward to speaking with you!
Pay: $34.00-$35.00 per hour
Work Location: In person
