Fabric + Flow is a modern fabric and sewing brand focused on creating premium materials and thoughtfully designed kits for makers who want more than just fabric—they want results.
We’re looking for a Social Media Assistant who is equal parts creative, organized, and confident on camera. This is not a behind the scenes role. We are looking for someone who will be one of the most visible faces of the brand through video content and community engagement.
This is a part-time role with an opportunity for growth.
What You’ll Do
1. Content Creation + Social Media
- Create engaging short-form and long-form content for social media platforms including blogs, Instagram, Facebook, TikTok, Pinterest, and YouTube.
- Plan, film, edit, and publish content aligned with our brand voice and marketing calendar.
- Develop creative content ideas that showcase products, workshops, and behind-the-scenes moments.
- Participate in content creation as an on-camera presenter and brand representative.
- Monitor trends and recommend new content opportunities and platform strategies.
2. Influencer + Community Engagement
- Identify and connect with influencers and creators in the sewing, fabric, DIY style, and maker communities
- Coordinate product collaborations, promotions, and content partnerships.
- Help track influencer performance and campaign results.
- Engage our online community through comments, messages, and interactions.
- Grow our follower count across our platforms.
3. Events + Marketing Support
- Assist in promoting workshops, events, launches, and special campaigns.
- Capture photo and video content during in-studio activities.
- Support broader marketing initiatives as required.
Who You Are
- Love of sewing, garment construction, or fashion design.
- Experience creating engaging content across multiple social media platforms.
- Comfortable and confident appearing on camera.
- Some photo and video editing skills.
- Ability to work independently while managing multiple projects and deadlines.
- Strong written communication skills.
Bonus (Not Required, But Valuable)
- Experience with Meta Business Suite, Ads Manager, or similar social media management tools.
- Familiarity with social media analytics.
- Knowledge of Canva, Adobe Creative Suite, or similar editing software.
- Sewing, fashion design, and maker experience.
- Existing involvement in sewing, textile and/or fashion design creator communities.
Role Structure
- Part-time (20 hours/week to start)
- Hybrid work: Some in-person work at our Edmonton studio is required to capture content. Administrative tasks, planning, editing, and content scheduling may be completed remotely after a review period.
- Flexible schedule with clear deliverables and timelines.
Why Join Fabric + Flow?
- Be part of a growing creative brand.
- Work in a creative studio environment surrounded by fabrics, DIY fashion, and sewing enthusiasts.
- Develop your content creation, marketing, and influencer management skills.
- Flexible hybrid work environment.
- Employee discount on fabrics and notions, plus extra perks in our makerspace.
How to Apply
Please include, along with your resume:
- Links to any social media accounts you’ve previously created content for (if available)
- Any other example photos and video you’d like us to consider
- A short note on why this role interests you
Pay: From $18.00 per hour
Benefits:
- Flexible schedule
- Store discount
- Work from home
Application question(s):
- What do you do when you are seeking inspiration for new content?
- Tell us about your experience with sewing, textiles, DIY fashion, or fashion design. Don't be afraid to spotlight your passion!
- Which social media platforms do you currently have the most professional experience with?
Work Location: Hybrid remote in Edmonton, AB T5P 3X6
