About Lacoste
At Lacoste, we combine creativity with elegance, rooted in our strong sporting heritage. Guided by our core values—boldness, tenacity, respect, and fair play—we strive to inspire confidence and individuality in both our team and our customers. Representing the iconic crocodile means delivering excellence with authenticity and passion.
Position Overview
We are seeking a driven and experienced Assistant Store Manager with a bold personality and an outgoing leadership style. This role is ideal for someone who thrives in a fast-paced retail environment, leads by example, and is passionate about delivering exceptional customer experiences. As a key leader, you will support the Store Manager in driving sales performance, developing the team, and ensuring operational excellence while embodying Lacoste’s values.
Key Responsibilities
Leadership & Team Development
- Support the Store Manager in recruiting, training, and developing a high-performing team
- Lead by example on the sales floor, motivating team members to achieve and exceed targets
- Foster a positive, inclusive, and energetic work environment
- Provide ongoing coaching and feedback to enhance individual and team performance
- Ensure team members embody Lacoste’s values of boldness, tenacity, and respect
Sales & Customer Experience
- Drive sales performance by actively engaging with customers and supporting the team
- Ensure an exceptional and consistent customer experience aligned with brand standards
- Monitor key performance indicators (KPIs) and implement strategies to achieve goals
- Maintain strong product knowledge and ensure team expertise
Operations & Merchandising
- Support daily store operations, including opening and closing procedures
- Oversee visual merchandising to ensure brand standards are consistently executed
- Manage inventory levels, stock flow, and loss prevention procedures
- Ensure compliance with company policies and operational processes
Business Performance
- Analyze sales trends and reports to identify opportunities for growth
- Assist in executing business strategies to drive profitability
- Support scheduling and payroll management to optimize productivity
Qualifications
- Proven management experience in a retail environment (2+ years)
- Strong leadership, communication, and interpersonal skills
- Results-driven with a passion for sales and customer service
- Energetic, confident, and outgoing personality
- Ability to multitask and adapt in a fast-paced environment
- Passion for fashion and alignment with Lacoste’s brand values
- Flexible availability, including weekends and holidays
Why Join Lacoste?
- Be part of an iconic global brand with a strong identity
- Opportunities for career growth and leadership development
- Dynamic and stylish retail environment
- A culture that celebrates individuality, performance, and team spirit
If you are a bold leader who thrives on driving results and inspiring teams, we invite you to apply and grow with Lacoste.
Job Types: Full-time, Permanent
Pay: $39,000.00-$45,000.00 per year
Experience:
- Retail management: 2 years (preferred)
Work Location: In person
