About the Role
We are seeking an experienced and results-driven Marketing Specialist to join our growing team. This role is ideal for a marketing professional with 5+ years of experience who thrives in a fast-paced environment and has a proven track record of generating high-volume leads, managing digital marketing initiatives, and building brand awareness.
The successful candidate will play a key role in developing and executing marketing strategies, managing our social media presence, optimizing campaigns through HubSpot, and collaborating with cross-functional teams to drive business growth.
Key Responsibilities
- Develop and execute integrated marketing campaigns to support lead generation and business growth.
- Manage and optimize marketing automation, email campaigns, workflows, and reporting within HubSpot.
- Create, schedule, and manage content across all company social media platforms, ensuring consistent brand messaging and audience engagement.
- Monitor and analyze campaign performance, providing actionable insights and recommendations for continuous improvement.
- Work closely with sales and leadership teams to align marketing initiatives with business objectives.
- Coordinate digital marketing efforts, including email marketing, landing pages, lead nurturing, and content marketing.
- Maintain marketing calendars and ensure projects are completed on time and within budget.
- Stay current with marketing trends, social media best practices, and emerging technologies.
- Assist with branding initiatives, promotional campaigns, events, and other marketing activities as required.
Qualifications
Required
- Minimum 3-5 years of marketing experience, preferably in a lead generation-focused environment.
- Extensive experience using HubSpot for CRM, marketing automation, email marketing, reporting, and campaign management.
- Strong understanding of high-volume lead generation strategies and digital marketing best practices.
- Experience managing multiple social media platforms for a business, including content planning, publishing, and engagement.
- Excellent organizational, project management, and communication skills.
- Strong analytical skills with the ability to measure campaign performance and make data-driven decisions.
- Ability to manage multiple priorities in a fast-paced environment.
- Proven ability to work collaboratively while also taking ownership of projects.
Preferred
- HubSpot Certification (Marketing Software, Inbound Marketing, or related certifications).
- Experience in the home services industry is considered a strong asset.
- Experience with SEO, Google Analytics, paid digital advertising, and content management systems.
- Graphic design or video editing experience is an asset.
Location: Hybrid – Mississauga, ON
Department: Marketing
Employment Type: Full time temporary maternity leave coverage with the possibility of an extension after 12 months
Salary: $80,000
What We're Looking For
The ideal candidate is a strategic thinker who combines creativity with data-driven decision-making. You are highly organized, collaborative, and passionate about delivering marketing initiatives that generate measurable results. You enjoy working as part of a team while taking ownership of projects from concept through execution.
If you're looking for an opportunity to make a meaningful impact with a growing organization, we'd love to hear from you.
Nutri-Buzz Canada Inc. is an equal opportunity employer committed to providing an inclusive and accessible workplace. Accommodations are available upon request for candidates and employees throughout the recruitment and employment process.
