Live to Play Sports is actively monitoring the progression of the coronavirus, COVID-19, to ensure that we are following updates and procedures from the government and public health. Any offer of employment will be made conditional upon the person providing proof of full COVID-19 vaccination or proof of an applicable exemption under human rights law.
For over 50 years, we have been a leading player in the Canadian and international bicycle market. Starting as a one-man operation in small-town British Columbia, we have always stayed true to our roots, which has helped us grow. We now have three international offices, two distribution centers, and more than 100 dedicated, fantastic staff that contribute to our continued success in the cycling industry.
We work hard, but we ride hard too. At Live to Play Sports, we have bicycle storage, showers, and lockers to encourage riding to, from, and at work. There is almost always someone getting out for a pedal, whether it is road, mountain, dirt jump, or a cruise. If you want to work in a casual environment with a dedicated and passionate culture where people love the outdoors, then we'd love to hear from you.
Live to Play Sports Group Inc is an equal opportunity employer and values diversity. Accommodations are available on request for candidates taking part in all aspects of the selection process. Employment is decided on the basis of qualifications, merit and business need.
Norco is evolving into a global contender - building a brand that is grounded in Canadian roots, rider-first values and performance without pretense. To elevate how we show up around the world, we're hiring a Brand Designer who can bring fresh ideas, strong creative instincts and a globally competitive visual point of view.
This role is for a designer who loves concepting as much as crafting, and who's energized by the chance to help shape the next chapter of a heritage mountain bike brand. You have a passion for the outdoors, and understand the MTB culture, the community and what makes this space unique.
You'll work across brand campaigns, product launches, digital content and race division creative, with space to explore, push ideas forward and bring new life to Norco's visual identity.
If you're hungry, collaborative, organized and excited to build something meaningful — you'll thrive here.
- Lead visual concepting for brand moments, campaigns and key product launches
- Contribute to the evolution of Norco's visual identity and creative direction
- Develop moodboards, concept decks and visual narratives that elevate the brand globally
- Translate strategy and brand positioning into standout creative ideas
- Create hero assets, key visuals and high-impact social/digital concepts
- Design across digital and print: social, web, campaign assets, launch creative, ads, packaging and event materials
- Work with the Creative Lead to turn concepts into scalable toolkits
- Guide Production Designer on adaptations, scaling and rollout
- Collaborate with photographers and filmmakers on shoots
- Support creative direction on photo/video sets when needed
- Help ensure content reflects Norco's brand tone, visual identity and campaign goals
- Partner with Product Marketing, Digital, Sales and Sports Marketing
- Support Norco Race Division creative (hero moments, athlete content, race visuals)
- Bring strong creative thinking to internal briefs and workshops
- 3–6 years of design experience, ideally in brand, creative agency or in-house creative roles
- A portfolio that shows conceptual thinking, strong visual storytelling and clean execution
- Ability to turn loose ideas into clear, compelling creative directions
- Understanding of global brand aesthetics and modern outdoor/sport design trends
- Skilled in Adobe Creative Suite (Illustrator, Photoshop, InDesign; motion or XD/Figma is a plus)
- Strong typography, composition, layout and colour sense
- Experience building campaign creative, key art, or visual identity systems
- Experience participating in or supporting photo/video shoots
- Ability to collaborate with content creators, photographers and filmmakers
- Understanding of social-first creative and how content performs across platforms
- Organized, detail-oriented and reliable in a fast-moving environment
- Able to manage multiple projects and meet deadlines
- Low-ego collaborator who's open to feedback and excited to iterate
- Curious, proactive and hungry to grow into a larger creative role
- An appreciation for outdoor culture and mountain biking is a bonus (but not required)
- The chance to help build a globally recognized mountain bike brand
- A seat at the table shaping the look and feel of Norco's next chapter
- Creative range across brand, digital, product, sports marketing and campaign work
- Collaborating with athletes, creators and global partners
- A clear growth path toward Senior Designer / Associate Creative Director in the future
Salary Range: $70,000–$80,000
Please submit:
- Your portfolio (required)
- Resume
- A short note about why you want to shape Norco's creative future