If you have excellent writing skills, communications savvy and are a born storyteller, consider joining our Marketing and Guest Relations team at St. Lawrence Parks Commission, an agency of the Ministry of Tourism, Culture and Sport.
Here you'll have the chance to apply your skills to parks, recreation, heritage, tourism, operations, economic development, environment and conservation, transportation and municipal relations all in one place! You'll play an integral role in promoting our campgrounds, beaches and historic sites, contributing to an exceptional customer experience and economic prosperity in the Eastern Ontario region.
You will:
- Oversee, lead and manage the media relations function and media outreach strategy for all of the St. Lawrence Parks Commission (SLPC).
- Support corporate communications, social media outreach and issues management.
- Provide communication advisory services to ensure successful internal and external communications strategies that support SLPC initiatives.
- Conduct and/or lead the research, writing and editing services for a range of communication products.
- Conduct the review and assessment of material in the media through analysis of daily news clippings, social/digital media contacts and share pertinent information with the SLPC senior leadership team.
- Prepare spokesperson and act as the communications contact between SLPC and external media outlets.
- Identify, organize and evaluate incremental exposure opportunities from SLPC operations and organize special media events and familiarization tours to maximize promotional opportunities.
- Lead partnership relations with travel writers, bloggers and influencers in the promotion of SLPC products and initiatives and actively identify new earned media streams to enhance in-market exposure of all SLPC products and experiences.
- Embody the SLPC's equity, diversity and inclusion principles while interacting with staff and guests.
- Oral and written proficiency in English.
- A valid Ontario Class G driver's licence or equivalent to operate fleet vehicles between sites as needed at times and to places where public transportation may not be available.
- Knowledge of and experience with communication planning, theory, methods, techniques, including print, broadcast, social media and electronic communications to manage the corporate communication and issues management function.
- Knowledge of and experience with ministry policies, practices, protocols, guidelines and directives to ensure compliance with communication standards.
- Knowledge of and experience with writing, editing and proofreading techniques to research, edit and develop communication plans and strategies.
- Excellent writing skills to develop a wide range of communications related products, plans and strategies in a concise and plain language manner.
- Oral communication and interpersonal skills to effectively communicate to media and to manage clients, stakeholders and form external partnerships.
- Advisory skills to provide consultative services to program areas.
- Political acuity to assess and manage politically sensitive and potentially contentious issues and provide strategic advice.
- Judgement skills to assess the urgency of contentious and sensitive situations which may have a negative impact on SLPC
- Project management skills to develop project plans, coordinate, prioritize and manage projects and maintain schedules.
- Organizational skills to manage multiple competing priorities.
- Analytical and evaluative skills to evaluate client program objectives, business, operational, communications plans/strategies to ensure they are designed and executed effectively to achieve desired results.
- Research skills to assess and determine communication approaches and trends.
HOW TO APPLY:
1. Please apply online, https://www.parks.on.ca/about/careers/.
2. Your cover letter and resume combined should not exceed five (5) pages.
3. Customize your cover letter and resume to the qualifications listed above. Using concrete examples, you must show how you demonstrated the requirements for this job.
4. OPS employees are required to quote their WIN EMPLOYEE ID number when applying.
5. Every external candidate must identify their prior employment in the Ontario Public Service including positions, dates of employment and any re-employment restrictions.
REMINDER: THE DEADLINE FOR SUBMITTING APPLICATIONS IS THURSDAY, JUNE 4, 2026
If you are excited about this position and meet most, but not all, of the listed qualifications, please still consider applying. We recognize that no one person might have every qualification in this job ad, and you just might be the right candidate!
The St. Lawrence Parks Commission is committed to employment equity. We welcome applications from people with disabilities, Indigenous, Black and racialized individuals, as well as people from a diversity of ethnic and cultural origins, sexual orientations, gender identities and expressions. The St. Lawrence Parks Commission is also committed to an inclusive, barrier-free selection process. We will make appropriate accommodations throughout the recruitment and selection process for applicants with disabilities. To obtain a copy of this posting in an alternative format or to request any accommodation please contact us directly through Human Resources at 1-800-437-2233, ext. 1401. Information received relating to accommodation requests will be addressed confidentially.
