An E-Commerce Specialist is a prefessional who can create and activate campaigns on Amazon, Walmart, Instacart, Loblaws and other retailers from a brief where strategy is provided.
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Activate and manage e-commerce search as well as display campaigns on Amazon, Walmart, Instacart, Loblaws and other retailers
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Optimize budget pacing, bids, ads and more
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Perform optimizations and updates based on insights from search data and DSP data to improve performance
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Pull data from multiple systems to create PPT, Excel, and Data Studio reports
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Identify opportunities or insights during ongoing accounts from Engine systems and reports
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Provide insight and analysis and suggest updates/optimizations to improve performance
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Responsible to enter input media buys into Prisma in timely manner and teach new team members/coordinator
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1-2 years of agency SEM or eCommerce experience or 2+ years of eCommerce experience outside of Agency
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AMS and/or Criteo experience considered a strong asset
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A strong desire to learn and improve own skill set through directing learning organizations
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High level of capability in Excel and PPT Good writing skills, for both ad copy writing and to summarize insights in a concise manner
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Work on multiple tasks simultaneously
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Strong numerical and computer skills
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Detail oriented Comfort and strength in data aggregation, manipulation and analysis
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Strong public speaking, in order to discuss campaign aspects with clients in meetings Accountability
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Self-starter with a proactive mindset ready to take the lead for bespoke projects or smaller accounts.
