At Couche-Tard/Circle K, our mission is simple: to make our customer’s lives a little easier everyday. You may have already stopped for coffee, refueling your car, or eating something on the go. Then, you know what Couche-Tard/Circle K is. We have grown into a successful global company with over 16,000 stores in 29 countries, serving almost 9 million customers every day. In total, more than 150,000 people work in our stores and offices. We make journeys easier by offering fast and friendly service. We care about our people and our communities, and we look for ways to uplift people first. Wherever your journey’s going, we can help you get there. Are you ready to grow your career? Let's grow together!
Department: Fuel & Car Wash
Location: Calgary, AB (#400, 229 - 33rd Street NE Calgary, Alberta T2A 4Y6)
Type of employment: Permanent, Full Time (40 hours)
THE ROLE
We are currently hiring for a Category Manager, Fuel & Car Wash to join our Western Canada team. Reporting to the Director of Fuel, the Category Manager, Fuel & Car Wash will lead the development and execution of fuel and car wash category strategies across the Western Region. This role works closely with internal and external stakeholders to maximize gross profit while achieving sales, margin, and share-of-market objectives.
The successful candidate will oversee fuel and car wash pricing strategies, promotional initiatives, customer experience programs, and operational execution to deliver best-in-class results across the fuel and car wash portfolio.
WHAT YOU’LL DO
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Develop and execute annual fuel and car wash category business plans, including category roles, strategies, tactics, and marketing initiatives.
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Manage the retail fuel and car wash portfolio for the Western Region and act as the liaison for all fuel and car wash-related activities.
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Establish and achieve fuel and car wash margin, sales , and profitability targets through strategic pricing and category management.
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Analyze market conditions, sales trends, competitive activity, customer behavior, and other data to identify opportunities for growth and optimization.
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Develop pricing models, dashboards, and forecasting tools to monitor pricing elasticity, margin volatility, and customer acquisition initiatives.
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Review and adjust site-level pricing to meet financial, sales, and market share objectives.
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Coordinate promotional campaigns, loyalty initiatives, and customer experience programs to drive engagement and sales growth.
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Work closely with operations teams to ensure effective execution of programs through store visits, training, and regular communication.
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Maintain and strengthen relationships with external vendor partners by providing strategic direction, guidance, and performance feedback.
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Coordinate and track testing of new products, technologies, and equipment; publish findings and recommendations.
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Support and troubleshoot system and payment-related issues to ensure a seamless customer experience.
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Prepare financial forecasts, category analyses, and performance reports to support budgeting and strategic planning.
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Ensure compliance with federal, provincial, and municipal regulations related to fuel supply management, pricing, ethanol, and additive handling.
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Collaborate and share best practices with counterparts across North America and Europe.
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Participate in negotiations with regional vendor and supplier partners.
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Contribute to special projects and additional initiatives as assigned by the Director of Fuel.
WHAT YOU’LL NEED
We want you to join our team! Here's what we're looking for:
Education:
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Bachelor’s degree in Business, Marketing, Finance, or a related field preferred. Equivalent experience and education may be considered.
Experience:
- 5+ years of experience in fuel or car wash retail, category management, retail marketing, operations, or a related field preferred.
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Previous supervisory or team lead experience is considered an asset.
Knowledge and skills:
- Strong analytical, organizational, diagnostic, and problem-solving skills.
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Advanced proficiency in Microsoft Excel, including Pivot Tables and data analysis tools; Power BI experience required.
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Proficiency in Microsoft Outlook, Word, PowerPoint, and other Microsoft Office applications.
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Ability to interpret and analyze sales, pricing, and market data to drive strategic decisions.
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Strong verbal and written communication skills with the ability to collaborate effectively across teams and with external partners.
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Ability to manage multiple priorities and meet deadlines in a fast-paced environment.
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Self-motivated with the ability to work independently and within a team environment.
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Willingness to travel to store locations as required (approximately 25% to 35% travel).
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Valid driver’s license with a clean driving abstract required.
WHY YOU SHOULD WORK HERE:
At Couche-Tard/Circle K, we believe that our team members are the heart and soul of our business. When you join us, you're not just getting a job – you're becoming part of a vibrant community where your talents are valued, your growth is nurtured, and your contributions make a real difference. Here's why you'll love working with us:
Benefits package:
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Group Insurance Program: Stay healthy and happy! Our plan provides you with the flexibility to choose coverage that best meets your needs and add optional insurance (health and dental care, long-term disability, life insurance, health spending account)
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Pension Plan: Plan for your future and retire with peace of mind with our pension plan, helping you build a secure financial future.
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Share Purchase Plan: Invest in your future and share in our success with our employee stock purchase plan, allowing you to become a shareholder of Couche-Tard/Circle K.
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Paid Time Off: Recharge and rejuvenate with paid time off, including vacation days, sick days, and personal days to help you maintain a healthy work-life balance.
Additional Perks:
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Employee Discounts: Enjoy exclusive discounts on our products and services, making it even easier to fuel up and stock up on your favorite goodies.
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Training and Development: Grow your skills and advance your career with access to ongoing training and development opportunities, including workshops, seminars, and online courses.
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Recognition and Rewards: We celebrate our team's achievements and milestones with a range of recognition programs, rewards, and incentives to show our appreciation for your hard work and dedication.
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Mentorship Program: Take your career to new heights with our mentorship program, where seasoned professionals provide guidance, support, and valuable insights to help you reach your full potential.
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Scholarship Program: Invest in your education and future success with our scholarship program, available not only to our employees but also to their children. We're committed to supporting your lifelong learning journey and empowering you to achieve your academic and career goals.
INTERESTED? You are only a few clicks away from joining an exceptional company! Visit our careers page at https://workwithus.circlek.com/ca/en to submit your application. We can't wait to hear from you!
At Couche-Tard/Circle K, we're committed to fostering an inclusive and diverse workplace where everyone is treated with respect and dignity. We welcome individuals from all backgrounds and walks of life to join our team and contribute their unique perspectives and talents.
We thank all candidates for their interest in this position. Please note that only selected candidates will be contacted for further steps in the hiring process.
Couche-Tard/Circle K values diversity and inclusion and aims to create a safe, accessible and rewarding workplace that showcases the unique contribution of our employees to the success of our business. As an employer, we are committed to employment equity, we encourage a wide variety of applications to ensure that we have a diverse workforce that is representative of the customers and the communities we serve. Accommodations are available upon request for applicants who participate in all aspects of the selection process.
