Burlington, On Web developer & digital marketing specialist Jobs – 4 Openings This Week

Digital Marketing Specialist | Oakville
SearchVelocity —Oakville, ON
- Sales
- Marketing
- Presentation skills
Application Development Manager
Edge Imaging Inc —Burlington, ON
- $70,000–$88,000 a year
- Hybrid work
- Computer Science
- Bachelor's
- Team management
Quick apply

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Digital Marketing Specialist | Oakville

SearchVelocity
Oakville, ON

Apply Now

Job details

Qualifications

Google AdWords
Sales
Marketing
Post-secondary education
Adobe Creative Suite
Presentation skills
Digital marketing
SEO
B2B
HubSpot
Business
Marketo
Marketing

Full job description

by Rick Stomphorst

Imagine leading the Digital Marketing for a rapidly growing Oakville software product company.

You will own and transform the marketing department to support our sales growth targets.

About the Job
The purpose of this role and why this role exists

Assess current marketing strategies, what’s working well, what could be improved, and/or what should be retired
Develop or revise the marketing strategy and action plan to appreciably increase qualified leads within a TBD time, then action
Develop and implement strategies to showcase the client’s brand and their thought leadership to drive product awareness
Relationship building: Improve the quality, frequency, and relevancy of our business relationships with their valued key influencers
Build the appropriate metrics to transform the department into a data driven group

Top Responsibilities
The part that you play in this organization, and specific duties you are measured against

Initiate Marketing Automation solution
Create a promotional calendar to drive sales growth throughout the year
On-going creation of new content and find ways to reuse and repurpose: Create customer success stories, case studies, Whitepapers, New Feature Releases
Publish to their social outposts and monitor
Designing, building and executing web and email campaigns
Maintain regular contact with key influencers
Utilize your knowledge of SEO/SEM and adwords to drive traffic. Manage the adwords budget
Own, manage and evolve website, landing pages, and call-to-action per page
Interface regularly with Product Management to identify which stakeholders segments need to be made aware of which new products or enhancements
Manage the big picture view of the customer, transitioning them from Prospect to Customer to Advocate
Manage, train, mentor and coach marketing staff

Some of the Experiences & Background we’d like to see
All the things you’re good at because you’ve done most of these before

Post-Secondary degree in a business-related field (Marketing, Sales, Management, Communications)
5 years of B2B digital marketing experience
Experience using marketing automation platforms to drive pipeline, e.g. Hubspot or Marketo
Demonstrable experience developing value propositions for pragmatic and conservative enterprise-sized buyers
A successful candidate will bring a technical background with an understanding of B2B business workflows
SEO/SEM, PPC, backlinks, Shopping carts, web analytics, CMSs
Process or Automation is your middle name
Proficient with CRMs, inbound marketing software, and email campaign programs
A willingness to take the initiative
Social Media tools and strategies
An exceptional attention to detail, both in written documents and in executing projects. Excellent verbal, written, copy-writing, and presentation skills
Digital Marketing experience in a software or technology company
Adobe Creative Cloud

Please include your resume. We’re searching for local resources only.

About the Company

Our client is a growing 6-year old company which has already attracted 3,000+ Enterprise-level clients from over 70+ countries including Fortune 500 companies. These clients now rely on our client’s solutions to integrate data between their various applications. They have become a leading provider of data integration.

Application integration is a painful and daunting task, typically costly and inefficient to develop. To address this, our client has developed robust value-add additions which leverage existing Microsoft integration offerings. Their software solution is cost-effective and easy for developers to use.

They offer a relaxed work environment, walking distance to eateries, and healthcare spending account.

Sent your resume to Rick @ SearchVelocity.ca

Apply Now

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web developer & digital marketing specialist jobs in burlington, on

Digital Marketing Specialist | Oakville

Application Development Manager

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