Rental Centre Manager (Location Manager)
Whitby, Ontario, Canada | Store-Based Role
Lead the team. Run the operation. Deliver the results.
OnSite Rentals is a growing tool, equipment, and van rental company committed to putting the right equipment in the hands of the people who build, fix, and create — and to building the kind of team that makes that possible every single day. We are a people-first organization, and that means the experience we deliver to our customers starts with the experience we create for our team.
As the Rental Centre Manager, you are responsible for the overall success of the location. You are accountable for its customer experience, team performance, fleet utilization, safety culture, and financial success. Through strong leadership and relationship-building, you will develop a high-performing team, earn the trust of customers, and drive sustainable business growth.
This is a hands-on leadership opportunity for someone who enjoys taking ownership and making an impact. Whether you're supporting a customer, coaching a Rental Specialist, analyzing business metrics, or ensuring the safe operation of the centre, you'll play a critical role in the success of the business. If you're ready to lead a team and grow a business, and are energized by leadership and achieving results, then you’ll thrive in this role.
Here’s what a typical day involves:
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Set the tone for every customer interaction so that your team mirrors the standard of exceptional service you model
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Engage, qualify, and guide customers ranging from DIYers to professional contractors toward the best products and solutions for their projects
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Build lasting relationships with customers that drive repeat business and consistent revenue
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Address customer concerns quickly and effectively, creating positive experiences that strengthen trust and loyalty
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Ensure the fleet is rental-ready — clean, serviced, and available when customers need it
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Oversee reservations, pick-ups, and returns with precision and accountability
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Drive efficient and effective equipment turnaround between rentals to maximize utilization and revenue
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Coordinate with Mobile Field Technicians on fleet readiness, repair prioritization, and availability
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Oversee the maintenance of accurate and up-to-date fleet status in the rental management system
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Lead the achievement of revenue, utilization, and profitability goals for the location
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Leverage KPI insights to identify trends, address performance gaps, and drive continuous improvement
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Implement strategic pricing initiatives and uncover growth opportunities that enhance both revenue and customer satisfaction
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Optimize workflows and resource allocation to improve operational efficiency and manage costs effectively
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Recruit, onboard, and develop high-performing Rental Specialists, fostering growth and long-term success
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Provide ongoing coaching and constructive feedback to strengthen performance, skills, and employee engagement
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Hold team members accountable to performance expectations and company values through consistent leadership and support
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Foster a culture of accountability, collaboration, and inclusion where employees can thrive
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Identify and develop future leaders, building a strong talent pipeline and ensuring long-term team success
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Champion a safety-first culture, leading by example and reinforcing safe work practices across all operations
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Ensure equipment meets safety and compliance standards before being released to customers
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Maintain a clean, organized, and hazard-free facility through regular inspections and safety walkthroughs
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Monitor safety training and certification requirements, ensuring team compliance and readiness
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Respond promptly to incidents, near-misses, and safety concerns, implementing corrective actions to prevent recurrence
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Competitive base salary plus performance bonus
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A clear pathway to multi-store and regional leadership opportunities
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Extensive training in rental operations, fleet management, and business systems
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Ongoing leadership development, coaching, and career growth opportunities
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The opportunity to make a direct impact on customer experience, team performance, and business results
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Comprehensive health and dental benefits
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3-5 years of experience in a customer-facing operational environment, such as tool rental, equipment rental, retail, construction supply, trades, or a related industry
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1-2 years of supervisory or team leadership experience, with a proven ability to coach, develop, and motivate employees
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Strong customer-service and relationship-building skills, with the ability to effectively support contractors, tradespeople, and DIY customers
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Solid knowledge of tools and compact equipment; experience in the rental industry is considered a strong asset
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Business and financial acumen, including an understanding of revenue, utilization, margins, and key performance metrics
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Strong organizational and time-management skills, with the ability to balance multiple priorities in a fast-paced environment
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Proficiency with technology and operational systems, including rental management, fleet tracking, reservations, and reporting tools
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The physical capability to safely lift 50+ lbs and work in an active, hands-on environment
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A valid Ontario driver’s licence (G class)
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A hands-on leader who leads by example and earns the team’s respect through action and accountability
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Passionate about delivering exceptional customer experiences and building long-term customer relationships
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Highly accountable, taking ownership of results and proactively addressing challenges and opportunities
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Calm, confident, and decisive in a fast-paced environment, with the ability to make sound decisions under pressure
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A people developer who coaches, mentors, and supports the growth and success of others
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Committed to maintaining a safe workplace and fostering a culture where safety is non-negotiable
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Base salary: CAD $55,000 - $60,000
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Commission / Bonus: Tied to store profitability, rental performance, and customer experience
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Growth opportunities: Aligned with OnSite Rentals’ national expansion
If you thrive on building high-performing teams, delivering exceptional customer experiences, and owning the success of your operation — this role was built for you – apply now.
OnSite Rentals is an equal opportunity employer committed to building a diverse, inclusive, and safe workplace. We welcome applications from all qualified candidates. Accommodations are available throughout the recruitment process upon request. We thank all applicants for their interest. Only those selected for an interview will be contacted.
