CMHA-CVB adheres to the values of diversity, cultural safety, and respect for all, as identified in its Anti-Racism
Statement, please visit our website at cmhacowichanvalley.com.
We thank all applicants in advance for their interest; however, only those selected for further consideration will be
contacted.
JOB DESCRIPTION
Position Title: Manager, Marketing and Fundraising
Program Area: Administration
Date: December 2025; amended June 2026
Status: Exempt Management
ORGANIZATION OVERVIEW:
Providing services in the Cowichan Valley since 1992, Canadian Mental Health Association - Cowichan Valley
Branch (CMHA-CVB) is a registered charity and not-for-profit, independent society operating under a branch
division agreement with CMHA British Columbia and within the context of the nation-wide Strategic Plan of
the Canadian Mental Health Association.
As part of a national organization and an advocate of mental health for all, CMHA-CVB facilitates access to
resources people need to maintain and improve mental health and wellbeing, and to participate in community
integration, build resilience, and support recovery from mental illness and/or substance use and addiction.
CMHA-CVB operates Warmland House Emergency Shelter, Transitional Housing Services, Sobering and
Assessment Centre, Mischa Lelum Youth Emergency Shelter, Adult Outreach programs, a Youth Centre/Youth
Connect, Bounce Back personal coaching, Family Capacity Program, and a variety of other
counselling/therapeutic programs for children, youth, and families.
CMHA-CVB also provides community education and advocacy aimed at the promotion of good mental health
and in support of individuals and families with mental health challenges.
CMHA-CVB adheres to the values of diversity, cultural safety, and respect for all, as identified in its Anti-Racism
Statement as attached.
POSITION SUMMARY:
Reporting to the Executive Director, the Manager of Marketing and Fundraising is a results-driven fundraising
professional dedicated to diversifying and expanding the organization’s revenue streams. This role leads the
design and execution of a comprehensive fundraising strategy that engages individual donors (annual, monthly,
and major donors), corporate partners, foundations, and community stakeholders. The Manager provides
strategic leadership across fundraising and donor relations, proactively cultivating partnerships and
coordinating campaigns, events, and legacy giving programs. With passion and drive, the Manager will foster a
culture of engagement, working alongside volunteers and peers to strengthen grassroots and community
connections, and exceed fundraising targets of $250,000 annually while ensuring all efforts align with CMHA-
CVB’s mission and values.
