Are you looking for a communications role where your work supports an organization with an important public mandate?
APEGA is hiring a Marketing & Communications Specialist to join our team. In this role, you’ll plan and deliver marketing, communications, and sponsorship initiatives that support APEGA’s work regulating Alberta's professional engineers and geoscientists. The work is varied and fast-paced, with opportunities to coordinate projects, collaborate with partners across the organization, and support with APEGA’s transition to the Professional Governance Act.
If the above sounds like you, we'd like to hear from you. This hybrid, contract-term role is based in Edmonton, with potential for extension based on organizational needs.
Job Title: Marketing & Communications Specialist (18 Month Term) Job Family: Professional
Department: Marketing & Communications Reports To: Marketing & Communications Manager
Division: Professional Sustainability Location: Edmonton
Competition: 26-09 Employment Indicator: Full-Time, Temporary
Position Summary
Reporting to the Marketing & Communications Manager, the Marketing & Communications Specialist develops and implements APEGA’s marketing, communication, and sponsorship activities for internal and external clients to achieve APEGA's strategic and business goals. This involves building relationships and developing marketing, communication, and sponsorship plans and programs to maintain and enhance APEGA's reputation and brand as regulator of the professions.
Responsibilities
- Develop marketing and communication programs, plans, and campaigns to support organizational goals and objectives
- Collaborating with business units (internal clients) to create briefs and plans that outline clear project goals, tactics, and success measures that are executable and measurable.
- Collaborating with design, production, and distribution teams to ensure collateral and promotional materials support marketing programs.
- Collaborating with the communications team to identify and employ appropriate tactics that address each plan’s goals and objectives.
- Gathering result data and produce reports for clients and the management team to show progress and identify improvements.
- Planning and execution of promotional and educational digital assets.
- Working with internal resources and outside consultants as needed—such as photographers, videographers, production designers—to ensure successful creation and delivery of materials
- Develop support/promotional materials that effectively inform and engage stakeholders of communications initiatives
- Support the Marketing & Communications Manager in the implementation of inbound and outbound sponsorship
- Create and implement strategies, as advised by Communications leaders to educate news media about APEGA initiatives
Competencies, Skills & Attributes
Competencies Knowledge, Skills & Abilities
Core:
- Exemplifying Integrity
- Fostering Communication
- Results Orientation
- Service Excellence
- Teamwork
Functional:
- Creativity and Innovation
- Integrated Marketing Communications
- Media and Public Relations
- Partnering
- Writing Skills
- Marketing best practices (broad understanding of marketing (digital and traditional).
- Thorough understanding of different communication tools and products (e.g., digital, print), such as media relations, social media, print and graphic design, digital advertising, branding and reputation management and marketing.
- Thorough understanding of professional self-regulation concepts and approaches.
- Requires copywriting skills with a high attention to detail and accuracy.
- Requires working and theoretical understanding of project management practices.
- Ability to work independently, under pressure, set priorities, and meet tight timelines.
- Requires a strong ability to build professional and productive relationships with colleagues, clients, and stakeholders, including working with diverse groups to engage and develop consensus.
- Requires the demonstrated ability to communicate ideas with ease and clarity, and approach tasks with tact and diplomacy.
Qualifications
- Post-secondary education in marketing, public relations or communications.
- 3 - 5 years of experience in marketing and communication planning experience, including digital media advertising, basic web content, and database management.
- Experience in project management is required.
- Experience with digital content and social media is expected; photography and videography is an asset.
- Equivalence may be considered.
Closing Date: Until a successful candidate is found
We acknowledge all candidates working in their area of expertise may build their knowledge, skills, and competencies in several ways. We welcome candidates from a breadth of backgrounds, who may have equivalent skills and competencies to the ones listed above. There may be APEGA positions posted that have specific regulatory requirements, and in keeping with those requirements, APEGA will follow the guidelines that we are bound by. All candidates are considered with the objective to enhance APEGA’s people and culture.
If you are interested in this position, please submit your cover letter and resume directly through our company website (https://www.apega.ca/about-apega/apega-careers).
Thank you for your interest in APEGA.
Only those candidates selected for interviews will be contacted.
