As an Inside Sales Manager, you will oversee a team of five to six inside sales and order desk representatives at a privately owned lighting, electrical, and industrial safety supply distributor based in Mississauga, Ontario. This is a working manager role — you will be hands-on daily, managing team performance and workflow while also taking customer calls, handling counter work, and bridging communication between the inside and outside sales teams. The territory is the Greater Toronto Area, and all selling is conducted from the office. This is an existing position reporting directly to the President. The base salary is $90,000 – $120,000 CAD.
COMPENSATION & BENEFITS
- $90,000 – $120,000 CAD base salary based on experience.
- Bonus / commission structure — details to be confirmed upon engagement
- Health benefits — approximately 70% employer-paid; full details to be confirmed
- Laptop and cell phone provided
- All business expenses reimbursed
- Further education reimbursement
THE COMPANY & CULTURE
Our client was founded in approximately 1995 and is a privately owned company with 30 years in the electrical and lighting distribution industry. Headquartered in Mississauga, Ontario, the company employs a combined staff of 28 and is currently in an active growth phase, achieving 5% to 30% year-over-year growth. They distribute lighting, electrical, and industrial safety supplies to customers across every major vertical in Canada, with a strong focus on LED retrofit solutions and custom product integration with building control systems. Key clients include government agencies, property management firms, and large commercial contractors. The culture is customer-first, team-oriented, and solutions-driven. Half the team has been with the company 15 or more years, and the business is now actively working to attract and develop the next generation of leadership talent.
OFFICE LOCATION & SALES TERRITORY
- Head Office: Mississauga, Ontario
- Work arrangement: Office-based, full-time — counter and floor presence required, particularly during onboarding
- Territory: Greater Toronto Area — supporting inside sales operations and the outside sales team across the full customer base
- Overnight travel: None required
- Hours: Monday to Friday, full-time, 40+ hours per week
EXPERIENCE, BACKGROUND & EDUCATION REQUIREMENTS
- 10–15 years of experience in electrical and/or lighting sales — minimum 10 years required
- Strong technical product knowledge in electrical and lighting is mandatory — the ability to train others, answer product questions confidently, and demonstrate competence on the floor is essential
- Inside sales or branch operations experience strongly preferred — must understand how an inside sales and order desk environment operates
- Prior people management or team lead experience required — demonstrated ability to supervise, coach, and hold staff accountable
- Experience managing CRM activity standards and requiring team compliance
- Industry background from national distributors such as Rexel, Nedco, Westburn, Sonepar, or Westco is preferred
- Post-secondary education not required — professional experience equivalent is accepted
TECHNICAL SKILLS
- Microsoft PowerPoint — Basic
- CRM software — experience required; specific platform training provided
THE PRODUCT / SERVICE / SOLUTION
- Lighting products — LED retrofit solutions, commercial and industrial fixtures
- Electrical supplies — distribution-grade electrical components and materials
- Industrial safety supplies
- Custom product integration with building control systems
- Value-added solutions and technical consultation for large-scale supply contracts
PROSPECTIVE CUSTOMERS / INDUSTRY FOCUS / DECISION MAKER(S)
- Customer verticals: Government, Industrial, Institutional, Commercial, Retail, and Contractors
- Customer size: Ranges from SMB to large enterprise accounts, including municipalities and national property management firms
- Geography: Greater Toronto Area and surrounding Ontario markets
- Primary decision-makers: Purchasing managers, facilities managers, project managers, and electrical contractors
SALES CYCLE / ORDER VALUE / ACCOUNT SIZE
- Order types range from repeat transactional supply orders to larger project-based contracts
- Sales cycle varies — standard supply orders close quickly; LED retrofit and project contracts involve a longer consultative engagement
- Account revenue varies by vertical and project size — both transactional and long-term contract accounts are part of the customer mix
COMPETITIVE ADVANTAGES
- Solutions-based selling model — operates as a solutions partner, not a commodity supplier
- 30 years of established customer relationships and market presence in the GTA
- Strong supplier partnerships and technical product depth across lighting and electrical categories
- Custom product integration capability with building control systems — not available from most national competitors
- Smaller, agile operation that can respond faster than large national distributors.
TYPICAL DAY & DUTIES
- 20% Team management — following up with inside sales and order desk staff, removing roadblocks, keeping quotes and orders moving
- 20% Hands-on counter and customer call work — particularly during onboarding, to build product and customer knowledge and establish credibility with the team
- 20% Process improvement — identifying workflow inefficiencies and streamlining communication between outside and inside sales teams
- 20% Quote follow-up and house account development — working with inside reps to follow up on outstanding quotes and grow existing accounts
- 20% Customer interfacing, supplier escalations, and cross-functional support for outside sales representatives
LEADS
- Established book of existing accounts across government, industrial, institutional, and commercial verticals
- Leads are generated through the existing outside sales team, repeat customer relationships, and ongoing account management activity
- This is not a cold-calling role — the primary focus is managing, retaining, and developing the existing customer base while supporting the outside team's growth activities
OVERNIGHT TRAVEL
• None required — this is a full-time office-based role with no overnight travel expectations.
SUPPORT & TRAINING
- Structured onboarding alongside the President and existing team
- Hands-on counter and order desk work in the early months to build customer and product familiarity
- Direct access to the President for guidance, strategy, and decision-making — semi-weekly check-ins
- Product training available through supplier relationships and internal team knowledge
WHY YOU SHOULD APPLY
- Long-term leadership role with a clear career path — full ownership of the inside sales function, with potential to oversee the project team as the company grows
- Work directly alongside an experienced owner with 30+ years in the industry — hands-on mentorship and a direct line to decision-making
- Stable, tenured team — half the staff has been with the company 15 or more years; this is not a high-turnover environment
- Solutions-based culture where technical knowledge is valued — not a commodity sales environment
- Competitive compensation for the right candidate — the company is prepared to invest in a senior, experienced professional
- No overnight travel and a defined GTA territory — strong work-life balance for an in-office management role
Equal Opportunity Employer
Just Sales Jobs and our clients are equal opportunity employers. We do not discriminate. All candidates are evaluated solely on performance merit and organizational fit.
Not the Right Fit? We May Have Other Roles for You.
If this particular role isn't the right match, we encourage you to browse our other open positions at https://justsalesjobs.ca/jobs-opening/ and apply for any that interest you. Our recruiters review every resume we receive — and if we have another role that could be a great fit for your background, we will reach out to you directly.
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